We are going to have a retreat. Yes, that is the next step for WCSU, a retreat to help us sort through what we are doing now and determine opportunities for a better future. As I made the announcement, I could hear both the collective groan and the impatient calls for a concrete strategy for improvement. We have had retreats before, and strategic plans, and discussions about curriculum, or advising, or even branding, but we keep ending up in the same place. That same place is characterized by small, isolated moves that do not transform the whole. We need to transform the whole.
I understand the collective sigh about the notion of a retreat. From the perspective of the campus community the retreats are not leading to action. That is not quite true. There has been action attached to both the Strategic Plan and the Budget Retreat that occurred just before the pandemic. For my own sanity, I must list a few of those actions.
Goal one of the Strategic Plan asked us to grow our support for a diverse community of learners. To that end we’ve solidified the FY program, added a peer mentor program, and transformed our Education Access Program. These moves positively impacted our graduation rates (pre-COVID) and showed signs of supporting better retention. We hope to see a larger impact now that we are fully operational again.
The other component of that diverse community of learners was a focus on adults. We have done a lot around graduate programs and most recently received approval from our accreditor to expand our online offerings. This will strengthen the opportunities we have available for returning undergraduates. We plan to launch options for that group in the fall.
Goal two asked us to focus on our processes and services for a diverse community of learners. COVID-19 helped us accelerate this work tremendously. Students can now access most services remotely, thus allowing them to get support at the time they need it, instead of between 8:00-4:30. Digital forms & signatures, remote access to advising, tutoring, career support, registration, and financial services all make our students’ lives better.
One other component of goal two (and part of goal one), focused on career education. We improved the offerings in our Career Success Center, with new technologies, trainings, and access to remote internships. We also added career education courses (on a pilot basis), as we had planned in the strategic plan action steps. Evaluation of their impact is next.
Goal three focused on community pride. Several efforts occurred that should be acknowledged. First, we did increase weekend events for our residential students, and we offered more social events for faculty and staff pre-pandemic. We hope to bring them back soon. And the long awaited decision about a new mascot is now complete. Go Wolves!
Goal four focused on branding. We took some initial steps with the help of a consultant, which resulted in new colors and some improved consistency in materials. The recent hiring of new Director of Marketing and Communication should jumpstart this initiative. I can already see an impact on our website.
Goal five focused on creating a self-sustaining financial model. We made some strides in evaluating a limited number of academic programs, but everything else stalled on this one. More focused action must take place now.
There was a budget retreat (pre-pandemic) that included representatives from all campus constituencies. That meeting confirmed much of what the Strategic Plan had outlined. There was general agreement that we should grow graduate programs, focus on adult learners, focus on supporting some of our students who meet admission requirements but need extra attention, find a way to re-imagine summer, and work on become an HSI. It also focused on some cost-cutting measures, but the ideas in that category were few and far between. The items focusing on graduate and adult learners have been underway. The rest has stalled.
I recount all of this because I recognize just how exhausting the notion of a retreat without action sounds. The truth is that there has been action, but the impetuses behind that action and the results have not been well communicated. That is something that is going to have to change this time around. The commitment to action is of the utmost importance for us. Everyone will need to play a part, and everyone will need to be on the same page as to what is happening when.
So, for this retreat, the goal is to establish a plan of action for WCSU. We will first take the time to review the realities of our position. We’ll examine the costs and results of all that we do and, I hope, come to a full understanding of our place in the higher education context right now. Then we will get to work. That work will involve focused conversations about what we can grow and what we should stop doing. We will need to reimagine how we function as an organization and where we might change our structures to improve that function and/or gain efficiencies and reduce costs. We will try to determine a campus focus that helps us carve out our own special place in the higher education ecology of our region. It will be a very busy two days.
The result of this retreat must not be a report. It must be a plan of action that will move us forward together. It must include a clarity of purpose and definitive steps to achieve that purpose. It must describe a path first to stability and then to prosperity. The full community must endorse the plan so that we can move forward together. The retreat is necessary for the development of this plan. The action is necessary for our survival.